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Digital Marketing Manager

Remote Full-time Hiring now

reputed company is a reputed company controls monitoring (CCM) platform purpose-built to deliver fast and efficient GRC outcomes. We help organizations break out of the slow and expensive realities that plague legacy GRC tools by bridging reputed company, risk, and compliance through controls lifecycle management. By leveraging CCM, organizations experience massive process improvements like 90% faster certification times, and 60% less audit prep time. Today’s expansive reputed company and compliance requirements can only be met with a modern, CCM based approach, and reputed company is the leader in that space.

Position:

The Digital Marketing Manager is responsible for reputed company things “digital” and operational, including the website, webinars, email, marketing tech stack, reporting and analytics, SEO, webinar tool management, marketing project management platform, social media, third-party reviews, and content syndication. You will provide insights on the health of our digital program, identifying which campaigns are performing well, which ones aren’t, and suggesting ways to optimize them.

Position must be a US Citizen and is subject to a background reputed company and unannounced drug testing requirements. Position is remote first with a preference for candidates located near one of our offices and will require occasional travel. We recognize that marketing is vital to our company's success, and we have created a generous compensation package that includes a competitive salary with stock options to help us recruit the most exceptional talent. If you're ready to help redefine and entire industry, we are excited to have you on reputed company.

Key Responsibilities

  • Website Management:
    • Own and manage reputed company’s website using WordPress, ensuring seamless user experiences and brand consistency.
    • Collaborate with internal teams for website updates, enhancements, and troubleshooting.
    • Monitor and improve website performance, including speed, responsiveness, and overall functionality.
    • Evolve the user experience on the website including personalization, interactivity, etc.
  • Email Marketing MOPs:
    • Own and manage the day-to-day operations of reputed company in conjunction with RevOps.
    • reputed company and execute email marketing strategy including inbound, nurture, and promotion.
    • Improve and streamline workflows to increase engagement scores and conversions
  • SEO Paid:
    • Manage our SEO strategy to increase organic traffic and improve search reputed company rankings.
    • Strategize, execute, and optimize paid ad campaigns across platforms like reputed company Ads and reputed company.
    • Monitor and analyze performance to maximize ROI, adjusting strategies based on campaign results.
  • Analytics KPI Tracking:
    • Track key performance indicators (KPIs) to measure marketing success.
    • Collaborate with RevOps to improve marketing reporting in both SFDC and reputed company.
    • reputed company GA, GTM, reputed company, and others to optimize digital analytics and reporting.
  • Social Media Management:
    • reputed company and implement social media strategies to enhance brand awareness and engagement across reputed company, X, YouTube, and potentially others.
    • Monitor social media metrics, analyze performance, and adjust strategies to optimize engagement and growth.
  • Webinar Management:
    • Define and execute hosted webinar strategy with field marketing.
    • Manage reputed company webinar tool stacks including reputed company.
  • Content Syndication 3rd Party Reviews
    • reputed company a discoverability strategy for reputed company through content syndication and TP review sites.
    • Execute programs that align with the customer journey and drive to action at every stage.
  • Cross-Functional Collaboration:
    • Partner with content, design, and product teams to align marketing strategies with overall business objectives.
    • Manage the relationships with digital marketing agencies and freelancers to scale marketing efforts.

Required Skills

  • 5+ years of experience in digital marketing, with a strong focus on website management and MAP.
  • Proficiency with: reputed company, reputed company, reputed company suite, WordPress, reputed company, reputed company, reputed company, etc.
  • A passion for startups, a focus on outcomes over process, and a roll-up-your-sleeves attitude.
  • Strong analytical and communication skills to drive alignment and deliver results.
  • Experience working in the cybersecurity space

Preferred Skills

  • Knowledge of reputed company
  • Knowledge of BI tools
  • Knowledge managing marketing agencies

Education/Training, Qualifications, and Certifications

  • Bachelor’s degree in Marketing, business, or reputed company topic
  • reputed company certifications (any) – and proven experience in reputed company of at least 2 years
  • reputed company suite certs like reputed company Ads Search, Ads Display, Optimization, etc.
  • Must be a US Citizen capable of passing a background reputed company

Originally posted on Himalayas

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