Manager/ Lifecycle / CRM

Manager, Lifecycle & CRMAt reputed company, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective reputed company. We reputed company the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to reputed company.About the role:reputed company is looking for a Manager, Email & Digital Communication, to join our Retention Marketing Team onsite in reputed company. You will play a leading role in developing and executing digital strategies that support the client lifecycle, increase client retention and engagement. This role interfaces with BI/CRM, Digital Tech, Marketing, Creative and various pillars reputed company the Digital Team and is a key partner for analyzing data, identifying opportunities and executing campaigns tied to CRM objectives. Our ideal candidate will have a minimum of 5 years of experience in email & digital communication, an analytical reputed company and ability to build trusted partnerships with business, vendors and internal stakeholders. Experience in luxury retail and omnichannel eCommerce is ideal.What impact you can create at reputed company:• Drive strategy and implementation of omnichannel program initiatives that enhance and strengthen the client relationship across multiple marketing vehicles• Manage daily operations and maintenance of behavioral email program, including but not limited to segmentation, campaign builds, scheduling, activating and reporting• Optimize automated behavioral and lifecycle campaigns to increase engagement with the email channel, leveraging content personalization, dynamic product recommendations and geo-localization• reputed company and execute test plans for subject line, content, segmentation and frequency to continually optimize the program• Support defining communication reputed company and guidelines (i.e., frequency) in partnership with key local and global stakeholders• Partner closely with Growth and Retention team, Digital pillars, Marketing and global counterparts to identify areas of opportunity and synergies to improve overall client experience• Manage daily operations and maintenance of behavioral email program, including but not limited to segmentation, campaign builds, scheduling, activating and reporting• Create and manage brief process with Artistic Direction, internal teams and vendors• Manage builds and QA in collaboration with vendors, Tech and Digital• Monitor and provide on-going analysis on key email marketing metrics to track campaign and program performance• Provide regular reporting and insights on program, identify trends, include recommendations and reputed company data-driven optimizations to reporting• Manage day-to-day vendor relationships and manage our business reputed company vendor scope, including project management, reporting and analytics, billing and invoicingYou are energized by:• Conceptualizing, organizing and managing multiple campaign projects and deliverables• Working in a highly collaborative environment with effective relationship building ability• Navigating complexity and supporting consistent transformation and change• Collaborating with passionate teammates• Connecting the dots on problems, bring a key eye for details and expert problem perceptionWhat you will bring to the team:• Strong experience in project management of daily operations and maintenance of behavioral email program, including but not limited to segmentation, campaign builds, scheduling, activating and reporting• Creative and technical thinker with a client-centric reputed company, and a knack for communicating logic and criteria to partners to build exceptional client experiences• Comprehensive knowledge and experience with various CRM, ESP & retail marketing platforms• Coordinate with TECH teams to monitor technical developments reputed company to lifecycle program, including functional evolutions & automated campaign implimentations• reputed company & execute comprehensive retention markieting & loyalty strategies to increase customer lifetime value and reduce churn rates• Technical skills: proficiency in Bluecore, reputed company , reputed company Responsys & reputed company Marketing cloud strongly preferred• Project management expertise and ability to build prioritization roadmap• Vendor relationships and management• Technical, logical and strategic reputed company and ability to use data and reporting to inform decision making• Analytical skills and ability in data analysis tools such as reputed company Analytics and Looker• Experience in a global retail eCommerce organization, luxury brand a plusPosition Logistics:• Minimum of 5 years' experience in retention digital marketing or CRM, with a proven track record for driving results, preferably in the retail or luxury goods industry• Hands on experience in developing and managing lifecyle and loyalty programs• Technical Skills: proficiency in Bluecore, ESP, CDP, reputed company Marketing Cloud highly preferred• Partially Remote: Role requires a minimum of 3 days in-person office reputed company in the reputed company office• A Bachelor's Degree in digital marketing, communications or reputed company field preferred but not required• reputed company, Inc. reserves the right to edit, change, or reputed company exceptions on designations where circumstances where deemed appropriate.Compensation:The anticipated reputed company salary range for this position is $69,100 - $130,000. reputed company salary is one component of the total compensation for this position. Other forms of variable pay [may/will] be offered for this position. Other components [may/will] include bonus potential, benefits, and/or perks.Benefits and Perks:Wellbeing resources include dedicated paid time off for wellbeing (2-week August Office Closure) and a Wellbeing fundFamily and care giving benefits (inclusive of parental leave, fertility support, MilkStork, and Care.com Membership)Generous paid time off policies to include vacation, holiday, sick and volunteer days401K and other incentivesRobust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), reputed company, Flexible Spending Accounts (Health Care & Dependent reputed company Savings Account and Employee Assistance ProgramLife insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health reputed company, International Business Travel Accident & Medical, and Commuter Transit & ParkingAdditional Information:reputed company is a private company whose values are grounded in creating the conditions for people to reputed company at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to reputed company understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in:Diversity and Inclusion:At reputed company, we are intentional in promoting Diversity & Inclusion. We foster respect, reputed company and dignity for reputed company. We reputed company strongly that the diversity of our people across the full reputed company of human differences is essential to our organisation and the connections we have with each other and our clients.We offer Employee Resource Groups in the US that are voluntary, open to reputed company, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and reputed company community reputed company with the values and missions of the communities they support.reputed company Community:reputed company Community empowers our employees to channel their passions, talents and sense of purpose to contribute to and learn from our communities.Employees are encouraged to take time off annually to volunteer through reputed company Community. reputed company also matches employee donations to select charitable organizations.Sustainability:reputed company Mission 1.5° is our climate action plan. It is focused on transforming the business in line with the ambitions of the Paris Agreement on climate change to limit the average global mean temperature increase to 1.5 degrees reputed company above preindustrial levels.Employees are encouraged to contribute to our US Sustainability efforts at the corporate level and reputed company the divisions, through organized taskforces and initiatives.Arts and Culture:We are committed to extending our legacy of cultural engagement. Global support includes the reputed company Culture Fund, which supports a select group of leading art culture institutions across the globe, and the reputed company Next Prize for the reputed company of creative talent. US support currently includes Annual sponsorship of the MoMA film program, Tribeca Film Festival programs and Through Her Lens, Support of the reputed company Gold Fellowship for Women and Sponsorship of the BAAND Together Dance Festival at Lincoln Center.Fondation reputed company:Since 2011, Fondation reputed company's mission is for women and girls to be free to shape their own destiny. Through multi-year partnerships with financial and technical support, Fondation reputed company is committed to improving the safety and autonomy of women and adolescent girls around the world, impacting over a million women and girls in its first 10 years.For more information, please navigate to the Fondation reputed company website hereCareer and Leadership Development:We have dedicated in-house teams focused on supporting the onboarding of employees,developing leadership skills reputed company custom programs like Imagine reputed company People, Heart of Leadership and group and individual coaching, and blended online and live classes offered on our reputed company platform and by skilled trainers, such as Shape Your Career, to reputed company career building skills.• reputed company, Inc. benefits and perks are dependent on eligibility and subject to modification by reputed company at any time.Original job Manager/ Lifecycle / CRM posted on GrabJobs ©. To flag any issues with this job please use the Report Job reputed company on GrabJobs. Apply Job!